{"product_id":"fa-la-la-coir-doormat","title":"Fa La La Coir Doormat | tag","description":"\u003cp\u003eBright red lettering on pale spray-bleached coir. The bleached ground is what makes it work — the red stays clean and legible instead of muddying against the brown of a standard mat, so it reads from the sidewalk.\u003c\/p\u003e\n\n\u003cp\u003eAt 30 by 17 inches it fits a standard entry without crowding a narrow porch or a sidelight. Coir is stiff enough to scrape a shoe properly and dense enough to hold up through a season of traffic, which matters more in December than any other month.\u003c\/p\u003e\n\n\u003cp\u003eA doormat is the cheapest way to change how a house feels from the street, and it's the one piece of holiday decorating everyone forgets.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eWhy Katie loves it:\u003c\/em\u003e \"There's something about a mat that says something. You come up the walk and it's already cheerful before anyone opens the door. I swap ours the day the wreath goes up.\"\u003c\/p\u003e","brand":"tag","offers":[{"title":"Default Title","offer_id":46103563501651,"sku":"G20172","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/0389\/8707\/files\/G20172.jpg?v=1788491889","url":"https:\/\/ivoryolivedecor.com\/products\/fa-la-la-coir-doormat","provider":"Ivory \u0026 Olive","version":"1.0","type":"link"}